Microsite I produced with Preloaded, to support Nickelodeon’s Big Green Thing initiative in February 2008. It enabled kids to find out how they can help save the planet. Kids could pledge to do little every day things to make big differences. So far nearly 10,00o kids have pledged to either turn their TV off standby, tighten dripping taps or walk to school. Saving nearly enough electricity to light 31 football matches or enough water to fill 223 Olympic sized swimming pools.
Link: Nick’s Big Green Thing
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